TIM WAS HERE
Tim Hortons 60th Anniversary Campaign
A nationwide graffiti-inspired art challenge inviting Canadians to leave their mark on Tim Hortons’ legacy. The campaign transforms everyday spaces into creative expressions of the brand’s history. Winning designs appear on a limited-edition packaging, OOH, and in-store displays across Canada.
Integrated Campaign · Art Direction · Experiential · Packaging
WINNING DESIGN WILL GO BEYOND THE WALL
EXECUTIONS ARE AI-GENERATED
IMC PRESENTATION DECK
Creative Director & Strategist: Myka Cabuhat
Copywriter: Kai Cruz & Myka Cabuhat
Video Editor: Joaquin Franco